株式会社サイカ

XICA provides data science services applied to marketing; Delivering insights, optimization, and results to the most complex brands.

Based based in Tokyo, Japan, 株式会社サイカ works in media & advertising.

Profile

"XICA is a leading data science company specializing in marketing solutions for complex brands. With a mission to democratize data analysis and marketing evaluation, XICA offers services in macro data estimation, micro data collection, and micro data estimation. Their flagship product, "ADVA magellan," is an integrated analysis tool that visualizes the impact of offline advertising, such as TV commercials, on sales contribution and assists in optimizing budget allocation to maximize revenue. XICA also provides "ADVA PLANNER," a product that optimizes TV commercial budgets through area-specific integrated analysis, and "ADVA CREATOR," a video creative production service that maximizes results through data-driven strategies. By delivering insights, optimization, and tangible results, XICA empowers brands to make informed decisions and achieve marketing success."

The company sits in the media & advertising segment, where it competes on its core product or service.

The business is associated with Tokyo, Japan.

Directory data places it at the Plug and Play portfolio startup stage.

Website: xica.net