Pricesquirrel

Before assuming you're buying from an independent EU retailer, check who actually owns it

Based based in Europe, Pricesquirrel works in community / reddit / buyfromeu.

Profile

As some of you already know, I'm building a price comparison tool across EU hardware retailers [pricesquirrel.com](https://www.pricesquirrel.com), and while researching store relationships, found something worth sharing here specifically, since a lot of what looks like "choice" between competing French retailers is actually the same company.

**In France, one group owns far more than most people realize:**

The LDLC Group owns:

* [LDLC.com](http://LDLC.com) (their original brand)
* [Materiel.net](http://Materiel.net) (acquired 2016)
* [Hardware.fr](http://Hardware.fr) (acquired in 2000, editorial content stopped in 2018, shop folded into LDLC in 2025, though the forum itself is still active and popular, still under LDLC ownership)
* TopAchat (acquired 2020)
* Rue du Commerce (acquired 2024)

So if you're comparing prices between LDLC, [Materiel.net](http://Materiel.net), and TopAchat th

The company sits in the community / reddit / buyfromeu segment, where it competes on its core product or service.

Europe is where the company is located.

Website: pricesquirrel.com