Mixpanel
Mixpanel is event analytics for builders that need answers.
Operating in b2b based in San Francisco, CA, USA, Mixpanel was founded in 2009.
Profile
Mixpanel is analytics for builders that need answers from their data at their fingertips. When everyone in the organization can see — and learn from — the impact of their work, they are poised to make better decisions. Companies like OpenAI, Netflix, Pinterest, sweetgreen, CNN, samsara, Uber, and Yelp use Mixpanel to understand their customers, measure progress, and endeavor to make better decisions.
Mixpanel is positioned in b2b, a segment that rewards a clear, focused offering.
Its base of operations is San Francisco, CA, USA.
It is recorded at the Summer 2009 stage.
Its team size is recorded as 410 employees.
It has disclosed roughly $277M in funding.
Directory analysis
Mixpanel is an event‑analytics platform that delivers real‑time insights into user behavior and product usage for businesses. Founded in 2009 and headquartered in San Francisco, it powers major tech companies such as OpenAI, Netflix, and Uber, helping them measure progress and make data‑driven decisions. The service emphasizes making analytics accessible to all members of an organization.
Positioning: Mixpanel holds a strong position in the B2B analytics market, offering a comprehensive suite of event tracking, funnel analysis, and cohort segmentation tools. Its adoption by high‑profile tech firms signals robust usage, though the competitive landscape includes other analytics providers.
Note: Mixpanel is a leading event analytics platform used by many top tech companies.
Auto-generated directory analysis from public data · updated 2026-10-06 02:15:31. Informational only, not investment advice.
| Sector | B2B |
|---|---|
| Headquarters | San Francisco, CA, USA |
| Country | USA |
| Founded | 2009 |
| Employees | 410 |
| Stage | Summer 2009 |
| Total funding | $277,015,000 |
Website: mixpanel.com
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