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Lua Global Inc

The mid-market agent platform

Lua Global Inc is active in the b2b space based in London, England, United Kingdom.

Profile

Lua is the mid-market agent platform.

We deliver enterprise reliability with the speed, flexibility, and economics that mid-market companies demand - helping them deploy AI agents that drive sales, support, and operations across everyday channels and tools.

We scale through developer agencies and channel partners, enabling rapid distribution without a large enterprise sales motion or scaled forward deployed teams. We think of Lua as an agentOS that abstracts all of the complexity required to launch enterprise grade agents and combine it with the tools needed for these agents to succeed in the real world.

Lua was founded by Lorcan O Cathain (CEO) and Stefan Kruger (CTO)- experienced founders who have spent 15 - 20 years each scaling technology companies across emerging markets.

We sell to mid-market enterprises and developer agencies in the US and internationally. Developers are increasingly our primary ICP but we run SMB & enterprise sales motions to accelerate our learnings and further develop our product:
- SMB ($25- 1k per month): fully automated self-serve agents that handle sales and support for eCommerce companies, hotels, restaurants and general service businesses. If you’ve been on our website you’ve likely seen this.
- Enterprise: We directly sell to mid-market (~ $50M- $1BN) businesses across the US and internationally to eat our own dog food and strengt

Its activity falls under b2b; the profile below is assembled from public directory data.

The company is recorded as being based in London, England, United Kingdom.

It is recorded at the Fall 2025 stage.

Recorded headcount: 5 employees.

Directory analysis

Lua Global Inc offers a mid‑market agent platform that lets companies deploy AI agents for sales, support, and operations across everyday channels and tools. The platform delivers enterprise‑grade reliability with speed, flexibility, and cost‑effective economics suitable for mid‑market firms. It abstracts the complexity of launching agents and bundles the tools needed for real‑world success.

Positioning: Lua positions itself as an agentOS for mid‑market companies, aiming to bypass large enterprise sales motions by leveraging developer agencies and channel partners. Its focus on rapid AI agent deployment across common tools could make it a compelling solution for businesses seeking scalable automation without extensive internal resources.

Note: Lua targets mid‑market firms looking to add AI agents without enterprise‑level resources.

Auto-generated directory analysis from public data · updated 8 Oct 2026. Informational only, not investment advice.

SectorB2B
HeadquartersLondon, England, United Kingdom
CountryUnited Kingdom
Employees5
StageFall 2025

Website: heylua.ai

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