ASIAN BEAUTY X PTE. LTD.

Reimagining the Future of Shopping

ASIAN BEAUTY X PTE. LTD. is active in the media, retail, e-commerce space based in Singapore, founded in 2016.

Profile

Asian Beauty X Pte Ltd ("ABX") is an early-stage startup that has developed an ecommerce enabling platform to rapid launch new products and brands in the beauty and personal care segment. Designed in a headless architecture that decouples the front-end from the back, our platform is more flexible than similar systems allowing us to build turn-key, customised go-to-market strategies that other systems cannot.

ABX also directly participates in the beauty and personal ecommerce space and offers marketing services to client brands in a business model we call "brand enabling". We simplify the process for brands by digitising the retail value chain and answering the basic 3 questions that every brand needs when entering a new market:

1) Where do I sell my products?

2) How do I market my brand?

3) How do I deliver to my customers?

A one-stop omnichannel solution, ABX provides an orchestration layer and delivery system that connects the brands with customers directly and in a meaningful way. We envision ABX to:

1) Be the glue for headless commerce components that can be customised to deliver unique value propositions.

2) Flexible enough to upgrade or customise the front-end for each client without affecting our back-end.

3) Reduce upfront investment costs of internationalisation for small to mid-sized boutique and indie brands.

4) Minimise risks for clients by providing a s

Within the media, retail, e-commerce space, the company focuses on its core offering rather than a broad product line.

The business is associated with Singapore.

Its current recorded stage is Startup SG directory startup.

The company reports a headcount in the 1 - 10 range.

Website: www.asianbeautyx.com